About the project
AkcioveNaradie.sk is a Slovak tool e-shop run by STEPS from Nitra. It is an authorised dealer and service centre for brands such as STIHL, Kärcher, Makita, Bosch, Festool, Scheppach and Proxxon. Its range covers tens of thousands of products: from cordless and power tools to garden and cleaning equipment and garden tractors costing over €8,000.
Besides the e-shop, the company runs its own wholesale warehouse, has specialist staff and a store in Nitra that serves as a pick-up point. The e-shop runs on Shoptet Premium.
The main challenges
Tools are bought on specifications. Customers want to know how powerful a chainsaw engine is, how long a blower battery lasts, whether the battery and charger are included or whether a log splitter fits into their workshop. The information is in the product description, but most people shop on their phones today and don't read long technical tables.
With tens of thousands of products, search itself is a challenge too. Customers type brands, model numbers and abbreviations, often with typos. When search finds nothing or the customer doesn't get an answer right away, they leave for a competitor that is one click away.
The e-shop hotline is available on weekdays from 10:00 to 15:00. A customer deciding in the evening or at the weekend would have to wait for an answer until the next working day.
The solution
Akciové náradie started with the AI assistant in January 2026, added SmartBox in September and AI search with recommendations in October. The tools don't work as separate add-ons but complement each other throughout the purchase: the customer finds the product in search, gets an answer to their question on the product page, asks for advice in the chat and sees relevant alternatives alongside.
All tools work with the e-shop's product data, so they know current prices, specifications and stock availability and don't make things up. They were deployed on Shoptet by inserting a script, with no programming on the e-shop's side.
